National Portrait Gallery, Photographic Portrait Prize 2013 Campaign

Now in its sixth year running, the Taylor Wessing Photographic Portrait Prize has been a tremendous success for the National Portrait Gallery's ambition to give contemporary portraiture the recognition it undoubtedly deserves as well as Taylor Wessing's efforts to raise this international law firm's profile through its sponsorship efforts.

The key visual for the 2013 Photographic Portrait Prize "Holy Mother" by Erik Almas was chosen as much for its delicacy as for its visual impact. The campaign comprised Underground posters, promotional and press materials, merchandising items and the exhibition catalogue.