Bowers & Wilkins New Media
Description
Bowers & Wilkins New Media
The Bowers & Wilkins headphones and wireless speakers mark a departure from the traditional high-end loudspeaker segment, this venerable British audio manufacturer has been leading with a constant stream of acoustic milestones.
The younger audiences and different distribution channels of the new media products are reflected in the design of promotional materials and the packaging of the products. Where concept-car-like photography with dark backgrounds dominate the high-end product presentation, the headphones and wireless products are showcased with a lighter touch on white.
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