Camillo, Gherardo, Cont’Ugo

Camillo, Gherardo and Cont’Ugo were three members of the della Gherardesca family – a noble Tuscan family, who used to own the land of today’s Guado al Tasso estate – best known for some of Marchesi Antinori’s most innovative and experimental wine making.

It was therefore only right and proper for these aristocrats to lend their historic names to three very particular Marchesi Antinori wines: a Vermentino Cru, aiming for the title of the world’s best Vermentino; a Cru Rosé, that has become a national treasure; and a Bolgheri D.O.C. completing the noble trio.

For the three labels an elegant script was created befitting the importance of the titled characters. Presented in a simple and pure layout, time-honoured printing techniques imbue the label designs with an air of sophistication.